Tag: #NikeDreamCrazy #HallEncodingDecoding #StuartHall

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Posted in 3. ‘Manufacturing Consent’ Or ‘Ideas of encoding and decoding’ Blog

Decoding Nike’s “Dream Crazy” Campaign: A Study Through Hall’s Reception Theory

Nike’s “Dream Crazy” campaign, starring Colin Kaepernick, sparked a whirlwind of debate when it debuted in 2018. While shedding light…