Category: Blog
The presence of Male Gaze in music videos…
What is Male Gaze? Male Gaze is a feminist theory that claims that women are sexualized and…
The Male Gaze
The male gaze theory comes from Laura Mulvey. (Loreck, 2016) The theory discusses ways in which females…
Trivialisation and the Male Gaze
Across media discourse, Laura Mulvey can be used as a stimulus to explore the concepts and ideals…
Unraveling Discourse: From Theoretical Foundations to Social Media Realities
Where wise actions are the fruit of life, wise discourse is the pollination. Bryant H. McGill Diversity…
The Male Gaze.
The Male gaze refers to the way media often portrays women from a heterosexual male perspective. Which…
The Presence of Male Gaze in Video Games
Film theorist Laura Mulvey argues that Hollywood tends to portray the heterosexual men as dominant and more…
“male gaze”
I. Definition of male gaze “Male gaze” is a social phenomenon, which refers to the observation, evaluation…
The male gaze of the movie industry
About “Male Gaze” “Male Gaze” was introduced by scholar and filmmaker Laura Mulvey in her now famous…
Manufacturing Consent
Walter Lippmann ‘refers to the management of public opinion’ (Oxford reference) by using the phrase ‘manufacturing consent’….
Real-life examples of Ideas of Encoding and Decoding…
What is Encoding and Decoding? Encoding is where a message is converted into a different code or…
Manufacturing Consent.
The title Manufacturing Consent refers to the 1988 book “Manufacturing Consent The Political Economy of Mass Media”…
Emojis, Social Semiotics : Why we love them so much?
With the lack of physical presence that is necessary to truly understand the undertone of online exchanges…
The Iraq War and Propaganda Model (Manufacturing Consent)
American scholars Edward S. Herman and Noam Chomsky argues from their book titled “Manufacturing Consent: The Political…
Ideas of encoding and decoding real-life applications
Multiple decoding for different audiences The encoding and decoding model of communication is an argument that was…
Attempting to parse encoding and decoding
I personally believe that [Gundam] is a very profound work, which actually contains various meanings that the…
How the media shapes climate change
In today’s media environment, the way information is presented can significantly influence public opinion. One notable example…
Encoding allows creativity to “speak”
The process of encoding to decoding The encoding/decoding model of communication was first proposed by Stuart Hall…
ideas of encoding and decoding
Coding is the process of converting information from one form or format to another, also known as…
The key to trust in the digital world: digital identity
Digital identity is the key that opens the door to trust in the digital world, and we…
Two Step Flow Theory
Two-level communication hypothesis refers to a mode of information transmission from media to opinion leaders and then…
Construction of Identity in a digital world
Construction of Identity in a digital world Dragana Deh and Danica Glođović from the university of Serbia…